Scaling Critical Thinking, Together
Delivering key EdTech features that unlock growth and drive revenue.
ThinkCERCA has an essential purpose: to give students the opportunity to improve their reading and writing skills through critical thinking.
To achieve that mission at scale, they needed to grow fast—both in features and technical depth. But with frequent system issues, a high volume of support tickets, and development velocity near zero, progress was stalled.
That’s when we stepped in and turned things around.
ThinkCERCA
Dedicated Team
EdTech
From zero to
Weekly deployments
transforming release cadence and operational efficiency.
Significant improvement
in support tickets, nearly eliminating recurring issues for smooth operations.
Consistently
High delivery
velocity and code quality.
Deep in EdTech, strong in ownership, close like in-house.
“One by one, our team at Neocoast has really grown because everytime that we brought somebody on, we have ended up really just falling in love with whoever that person is”
—Eileen Murphy
Founder & CEO, ThinkCERCA
From a single team member to a fully embedded 10-person team, we became an essential part of their operation.
Along the way, we brought structure, deep EdTech expertise, fresh ideas, and full ownership to drive meaningful product growth.
It's been a long journey so far, but here are some key milestones
Thoroughly review all areas
We uncover pain points and deliver innovative, effective solutions.
Became a reliable, embedded partner
We fully integrated with their US-based team.
Took ownership
As the core product and development team, handling frontend, backend, infraestructure, and daily operations.
Reduced tech debt
And also modernized the backend with new GraphQL endpoints.
Led a modernization of core systems
Including a full React rebuild with scalable architecture.
Implemented key integrations
Like Google Classroom and Canvas to support educator workflows.
Dedicated tech leadership
We ensure roadmap alignment and mentor the team.
Proactive, consultative approach
We constantly identify opportunities and drive product improvements.
Real-time triage and support
We provide ongoing monitoring and fast resolution to ensure product stability.
“They’re part of the team, and they’re core to our continued success."
—Michael ManleyCTO, ThinkCERCA
Seamless nearshore collaboration
With perfect English proficiency and communication praised by the CEO.
“They're a team of great human beings, who are extremely smart, and really own and care for the product.”
—Eileen Murphy
Founder & CEO
Just saw what's possible. Now let's make it happen!
Before we start, we want to understand your needs to offer the best guidance and a free estimate.
Rather a call?
Schedule a free 30-min call and discover how can we help you.
Sofia Symonds
Head of Growth
